Clear and customer-oriented communication with the Brand Foundation
Your customers don't understand how unique and valuable your offering is? In the Brand Foundation Sprint I work with you to develop a unique brand story and identity that resonates with your target audience.
50% Bafa subsidy | Proven methodology | AI basis
Clients I have worked for:
Do your customers understand how valuable you are to them?
The Problem
The external image does not convey the value of their offering.
- Contents are interchangeable and arbitrary
- They always start over again
- Everyone explains your offer in different words
- Marketing measures start too late
- AI tools only deliver boring, cookie-cutter content
The Solution
Communicate the brand clearly and consistently.
- Clarity and consistency in your external image in just five days
- Basis for a consistent and customer-oriented brand image
- Significantly improve the impact of your communication
- Save valuable time and money
- Excellent basis for AI applications
The benefits of a strong foundation for your brand
Proven methodology for fast results
Customer-centered communication
Uncomplicated funding from Bafa
Basis for consistent communication
Basis for AI tools
High team acceptance
The perfect foundation for AI-supported marketing
Only when your brand is clearly defined can tools such as ChatGPT or Midjourney be used profitably.
Instead of generic output, individual content is created: websites, social media, and sales materials represent your unique company.
👉 Want to not only understand your brand, but also bring it to life with AI support? Then the Brand Foundation Sprint is the first, essential step.
How the Brand Foundation Sprint works
Proven methodology and co-creative implementation enable development in only one week.
Day 1: Preflight
In an initial meeting, we will discuss your company and your specific goals.
Day 2: Brand Identity
Together, we develop the foundation for your brand and define important cornerstones such as vision, brand values, and competitors.
Day 3: Brand Story
Together, we develop a customer-centric communication strategy that highlights the needs of customers while emphasizing their strengths.
Day 4: Communication Toolbox
I distill and document the concepts developed and use them to create the basis for your future brand image and communication.
Day 5: Onboarding + Bonus: AI Tools
I will give you a brief introduction to using your brand foundation. I will also show you which AI tools you can use to develop things like corporate design, websites, or social media internally in the future.
Brand communication can be difficult. I'll make it easy for you. 😉
The the Brand Foundation Sprint Now with a 50% subsidy!
The services in detail:
✅ Preparation of the workshop, including preliminary discussion, research, familiarization
✅ Organization and moderation of work sessions
✅ Development and provision of a toolbox for your future brand communication
✅ Introduction to using the Brand Foundation and recommendations for AI tools.
Total price
instead of 7,000 Euro only 3,500 Euro*
*Prerequisite: successful funding approval from Bafa, price for max. 5 participants, more on request
Let us tell your brand story in a way that helps your customers understand the added value of your offering and the uniqueness of your company.
More efficiency in acquisition through Marketing automation ⚡
Increase your sales through efficient customer acquisition: In 4 weeks, we will work with you to co-create a sales funnel that automatically generates inquiries from new customers.
We pass on all our knowledge to you, so that you can independently manage your digital acquisition can take in hand.
Digital customer acquisition creates sustainable growth
We know from our own experience, how important digital customer acquisition isto remain competitive. We want to Share expertise with you and to support you in your marketing activities.
Unlike the normal client-agency relationship, we do not only want to for her, rather with you, i.e. in co-creation, to create solutions. This way you can build up your own knowledge within your company and, if you want, manage your digital marketing independently in the future.
Our experience shows that consistent communication can lead to up to 37% more growth.
Strong competition and saturated markets
Because competition never sleeps. Especially in times of saturated markets or strong competition due to economic conditions, the Lack of efficiency in customer acquisition noticeableThose who do not consider digital ways to acquire new customers will fall behind.
In addition, a lack of customer orientation and a lack of differentiation from the competition can lead to limited visibility of your own company in the market.
Win new customers with clear communication
What if Inquiries from new customers automatically arrive and they less frustrating cold calling What if you could communicate your product offering clearly, consistently and in a customer-focused manner across all channels - be it on your website, by email or in face-to-face conversations with your customers? What if limited human resources could not stop you from expanding your customer base?
More effort does not automatically mean a better overall result
Spending more time on cold calling will not solve the problem sustainably, because then these resources are lacking in other important areas, e.g. in fulfillment or sales. On the other hand, hoping that the market will grow and the competitive pressure will ease is not a reliable solution either, because more and more companies are transforming their processes and implementing digital solutions. Ultimately, the younger generation in particular often chooses digital ways of making contact, for which appropriate opportunities should be created.
Automatically receive customer inquiries and know how it works
Develop a marketing solution with us, which allows you to bind interested new customers to your company in the long term, instead of constantly trying to get their attention. This increases the chances of a purchase being made many times over!
With the Funnel Sprint from Superblau, you develop a sales funnel in co-creation that will give you automated and sustainable new customer inquiries The good thing about it: Instead of the traditional customer-agency relationship, we take you into our workshop and show you in workshops how you can create and further develop the sales funnel independently!
Proven methodology for fast results
If we look at the whole divided into four phases, it is actually quite simple and the use of AI helps us to produce quickly and efficiently:
- We start with a joint 2-day workshop in which we jointly set goals that Product story develop, a landing page and Designing advertisements, as well as Topics for emails for customer loyalty and a Lead Magnets develop.
- In the production phase, we work together to create the concepts developed in the workshop for the touchpoints mentioned. These include, for example, the Landing page design, writing the Texts for emails using AI creating advertisements and email sequences and much more.
- On Launch Day, we finally publish all produced elements of the sales funnel and learn how to Software solutions served.
- The final phase is to continually review the funnel’s performance data, gain insights from it, and continuously improve individual elements of the sales funnel.
When can we start?
- To start with digital customer acquisition, you first need to Appointment for an initial consultation via our booking system.
- In this conversation, I will tell you more about the Funnel Sprint and try to clear up any confusion.
- I will then prepare an offer for you, which you can discuss with your team at your leisure. I am of course available at any time to answer any questions you may have.
- Next, you will agree with our team on the location and date (physical or virtual) for the 2-day workshop, which we will prepare accordingly by talking to the participants.
- And finally, we start the Funnel Sprint with the two-day workshop in which we design the entire sales funnel together.
The team benefits immediately
Immediately after the two-day workshop, you and your team will more self-confidence have developed how to your own offer is communicated in a way that is understandable and attractive to the customer and consistently across all media.
Experience has shown that implementation via a workshop also creates motivation within the team because everyone has contributed to the creation of the sales funnel. Problems with agreement and coordination are a thing of the past: The workshop brings the dynamics of a modern, agile way of working into the team.
Sustainable digital growth
The Funnel Sprint helps you to to independently develop digital customer acquisition and organize. It sustainably supports the analogue and personal ways of acquisition and generates a constant background noise of requests or sales from new customers.
With the knowledge gained, sales funnels can be developed for every product and servicewhich will take your customer acquisition to a whole new level.
What is likely to have an even greater impact in the long term, however, is the knowledge gained, how to communicate your offer in a customer-centric way and how to Story on the different touchpoints in a sales funnel. This knowledge is applicable throughout the entire sales process and significantly improves product communication.
Let's start the funnel sprint together! I'm looking forward to it!
Managing Director
